" Having an idea is one thing, making it happen is something very different. The idea of bringing the best quality headwear to fitness life was the idea, and in 2017 we made that a reality "
Working closely with Ben, the co-founder of Gymtwin, we constructed the brand and logo with the goal of applying to a range of suitable sports wear and launching a new website in 2018
The brand and logo were decided and then rolled out across a range of hat designs. Alongside this, a new website was developed and online shop to launch the brand in 2018.